What is Vehicle Activity? (updated 5/14/15)

Vehicle Activity is an option in IVM which compares search results (SRPs), Vehicle Detail Page views (VDPs), and Leads generated from different data partners (Channels). The information is displayed through widgets on the Dashboard under the "Vehicle Activity" option in the drop-down box. This is standard with IVM Pro. There is a Vehicle Activity page off the Settings page where the reporting period for the widgets can be set (7 Days, 30 Days, 90 Days, Forever) and Lead Channels (available data partners) can be selected. NOTE: initial setup is 7 to 10 days after they enable (under settings vehicle activity selecting partner(s) ) AND set up with the partner by enabling the delivery from the partner's back end as well. NOTE2: See attachment for instructions dealers can use for AutoTrader, Cobalt, and Dealer.com setups.