How do I edit a dealer's Powerlinks in DS Insight?
NOTE: Market Managers can make these edits in DS Insight. Dealers can access the settings in VinMotion under Preferences -> Applications on the Powerlinks tab. DS Insight settings take priority in the system. 1. In DS Insight, click on 'Powerlinks' in the left-hand menu and select Admin. The Admin section will expand. 2.From the Admin section, select the settings page to be edited (details of each page are below): DEALER ............. "Lead Management" - used to specify which email addresses should receive leads generated from the Powerlink. Up to 10 email addresses can be entered using the '+ Add Lead' link below the Email Address box(es). 'Inventory Type' allows the dealer to specify whether New, Used, or All inventory leads will go to a particular email address. 'Lead Format' allows the dealer to specify whether the leads should be in text format or ADF/XML format or to specify leads from specific sites (AutoNation, Cobalt, GM One Source, Honda, ReyRey). Referral ID is required for some of the website providers listed above and would be provided by them. "Meta Tags" - Allows the rep to put in keywords or descriptions to optimize searches for their vehicles. For example, if the vehicle is a RAM 1500, they could put in "Dodge, RAM, 1500" and any one of those words would link to those vehicles in web searches. * Meta Description - This tag provides a short description of the page. In some situations this description is used as a part of the snippet shown in the search results. * Meta Keyword - A series of keywords (separated by a comma) you deem relevant to the page in question. * Both are used in searches but more often than not the Description is more relevant than the Keyword making a good description of the page essential. If fact, Google no long uses Keywords due to "Keyword Stuffing" or an abuse in listed keywords. "Disclaimers": .................... 'Dealer Disclaimer' - enables reps to add disclaimer information for the Powerlink listings. 'Payment Calculator Disclaimer' - enables reps to post a disclaimer saying that the Payment Calculator prices are estimates. "Custom Content": ---------------------------- 'Google Analytics' - allows the rep to link the Powerlink to their Google Analytics account by putting the account number here. 'Dealer Certified Logo' - allows reps to upload their own Certified logo to be used on their Certified vehicles. 'Dealer Certified Link' - enables reps to put in a URL and script to be embedded in the Powerlink. 'Title History Form' - enables the rep to select Carfax, Autocheck, or None to display on the Powerlink. Selection of Autocheck requires that they put their Autocheck ID in the 'Autocheck ID' box. "Custom Font" - enables reps to select specific fonts to be used on the Powerlink. "Other Settings" - include options to 'Display Sold Vehicles', 'Add This'/'Contact At Once' buttons, to use Enhanced QR, to include a link to the Facebook App, and 'Language Translation' (when checked, will add a "Translate this page" box to the upper right corner of the Powerlink which will enable non-English speakers to translate the page into one of 12 different languages). LISTING - used to edit the Powerlink Listing page. ........... - Separate for New and Used - use the radio buttons at the top to switch between. -"Template Settings" - used to select the template and colors for the Listing page. -"Custom Header" - used to either put in html or upload a header image for a custom Listing page header. -"Custom Buttons" - enables users to add custom buttons to the page to link to another page or site (like a Credit Application). Two buttons can be added to the page. -"Vehicle Attributes to Display" - used to select specific vehicle information to display on the Listing page for each vehicle. -"Links to Display"- used to add predefined links: Contact Us, Financial Application (iFMG), Make Offer, Sales Quote, Trade Appraisal, Confirm Availability, Test Drive, View Window Sticker, Details, or None. A maximum of 4 links can be selected. -"Show Prices" - users can select Internet (Net Price), MSRP, or ACV. The values only display if the box is checked. -"Hide Price When 0" - if checked, the same 3 values will be hidden if the value is zero. -"Price Message" - labels to display with the above prices (will display whatever is typed in the box) -"No Price Message" - will display when there is no value available (will display whatever is in the box) - "Dealer Info" - used to enable users to choose whether or not to display the dealership Name, Address, and Phone (the number in our system). -"Search Filters - if 'Search String' is checked, Search parameters can be set for the page. If not, the items selected will be prioritized in the search. -"Other Settings" - used to set # results per page, default sort, whether to show Options, Payment, etc. DETAILS ............. -Used to edit the Vehicle Details pages off the Powerlink. Has separate settings for New and Used vehicles. The radio buttons at the top switch between pages. -"Template Settings" is where the template and page colors are selected. -"Left Side Items" and "Right Side Items" enable the rep to specify which information displays and in what order. -"General Details" - check-boxes to select vehicle information to display -"Action Buttons", when checked, add a button for the selected option on the page. -"Custom Buttons" - allows reps to upload custom buttons to link to URLs they specify. -"Custom Boxes" - allows reps to add boxes of information to the page. They have to enter HTML commands to display the text or images. -"Text Links" - used to put a text links on the page that will route to URLs they specify (like "Click Here For Our Loan Application"). -"Payment Calculator" - lets the reps set default down payment, APR, an length of loan to display when the Payment Calculator loads. -"Dealer Info" - allows users to select whether or not to display dealership name, address, and/or phone number on the details pages. -Other Settings - the bottom of the details page lists similar vehicles -Evox Stock Photos Settings are only available for Gold or Platinum dealers. This displays stock photos for the vehicle. This section lets users set the criteria used and also set whether Stock photos will display. HIGHLIGHTS ------------------- Used to create "Highlight" pages off the Listing page which will highlight specific Makes, Models, Motorcycles, RVs, vehicles marked as Internet Special, etc. LINKS ........ Used to create custom Powerlink URLs to be framed into a dealership website.