How are feeds to Facebook set up?
Feeds for Facebook Ads are an escalation. The developers set up a feed in a Facebook-approved format and name it with the dealership's name. It is stored on our servers and the dealership can have Facebook retrieve it. We just provide the dealer with the feed name and FTP information once it is set up. Facebook has made changes that make it no longer possible to set up a Facebook Inventory page using our Powerlink or for us to send a global feed to Facebook Marketplace. The feed for Facebook Ads have to be set up individually by dealer.