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Top 10 Tips for a Successful Holiday Weekend

 

For a copy of our "Photo Best Practices" document, click here.

Below is the list of "Top 10 Tips" for a successful holiday weekend.  Make sure...

  1. To have all vehicles prepared and out of detailing.
  2. Your inventory on the lot is accurately displayed on your mobile and traditional websites. Your virtual lot should align with your actual lot.
  3. All vehicles - new and used - have at least 9 high quality photos. Nine (9) is the minimum for providing a good virtual experience. For a great virtual experience, 12-16 photos are recommended.
  4. To compare your inventory prices and features to other vehicles in your market.
  5. To update all inventory with special holiday pricing.
  6. To include custom vehicle marketing messages that grab the attention of interested buyers.
  7. All contact information in your marketing materials is up-to-date, including the staff page on your website.
  8. All email and phone inquiries are answered promptly.
  9. All dealership personnel provide prospects with a print or electronic vehicle brochure.
  10. To post weekend specials or unique vehicles on your social media sites.

Whether taking photos yourself or outsourcing to the professionals, be sure you're using the right equipment, lighting, staging and full representation of each vehicle.

Buying advertising is easier when you have a great rep!

Having the right service rep makes buying advertising easy. Having a great service rep who is also quick, courteous, appreciative and great to work with makes buying advertising much easier! To see what dealers are saying about Dealer Specialties, click here.

Raving Fans Recognize Dealer Specialties

Dealers choose Dealer Specialties for rep reliability, full-service visit commitment, inventory management solutions and delivering what is expected by the customer. For more peer-to-peer testimonials, click here.

Expanding Real-Time Inventory to Facebook

Known in the industry as the leading provider of real-time inventory updates, Dealer Specialties expands their distribution network to the top social networking site, Facebook. Customers can now post inventory on their Facebook Fan Page directly from Dealer Specialties Inventory Manager 3.0.

CINCINNATI, March 23, 2010 Dealer Specialties, a division of Dominion Dealer Solutions and the nation’s largest provider of comprehensive inventory management solutions, websites and marketing tools, announces the launch of their new Facebook application.  

Dealer Specialties, known in the industry as the leading provider of real-time inventory updates, expands their distribution network to the top social networking site, Facebook. Customers can now post inventory on their Facebook Fan Page directly from Dealer Specialties Inventory Manager 3.0.

“We understand the consumer car shopping experience is expanding beyond traditional media, and the options for information gathering are becoming increasingly fragmented.  Our ability to leverage real-time inventory updates with the most popular social media site for all demographics is a win/win for our customers,” says Glen Garvin, group general manager for Dominion Dealer Solutions. “As we expand the options for inventory distribution to Facebook, our customers increase exposure of their inventory with their fans. As a result, the online relationship becomes more robust, resulting in increased propensity to buy.”

 

Unlike many other Facebook inventory applications, this application allows visitors to remain on the dealer’s Facebook page. Inventory is displayed in the same format as on their website. Dealers have the option to link to their website from their fan page, but this option caters to those users who feel comfortable working within the traditional Facebook environment.

 

Dealer Specialties offers the Facebook application at no additional fee to Gold and Platinum package holders. It is easily ordered through Inventory Manager 3.0. The same flexibility exists as with other distribution destinations where a dealer can post all or select vehicles on their fan page. A video is available on “how to” complete this process which is led and supported by the local Dealer Specialties manager. To view an example of how the Facebook Inventory application appears for a dealership, click here to see Lexus-River Center in Covington, KY.

 

For more information about Dealer Specialties simple, powerful solutions and how these tools and industry consultants can benefit dealerships, visit www.dealerspecialties.com.

 

About Dealer Specialties
Dealer Specialties, a division of Dominion Dealer Solutions, is the nation's leading provider of a comprehensive suite of inventory management solutions, dealer websites and internet marketing. Providing full-serve and self-serve solutions to dealers growing and changing business needs, Dealer Specialties provides real-time inventory updates, and inventory marketing on the industry's largest online distribution network including GetAuto.com, Cars.com, eBay Motors,  Craigslist, Vast.com, Google, YouTube and many others.

 

Dealerships across the country choose Dealer Specialties as their inventory management and marketing solutions provider to ensure the highest quality, accuracy and timeliness of their vehicle inventory from lot to online. For more information, visit www.dealerspecialties.com.

 

About Dominion Dealer Solutions

Dominion Dealer Solutions helps car dealers attract, retain, and service customers for life.  Dominion Dealer Solutions products include: lead generation through IFMG; customer relationship management tools through AVV, Autobase, and @utoRevenue; Web sites through Dealerskins and XIGroup; and specialized data aggregation, management, and reporting services through Dealer Specialties, Cross-Sell, The DataCube, and DataOne Software.  These businesses serve more than 60 percent of auto dealers nationwide.  Dominion Dealer Solutions is a division of Dominion Enterprises. Learn more at http://www.DominionDealerSolutions.com.  Dominion Dealer Solutions is a division of Dominion Enterprises, a leading marketing services company serving the automotive, enthusiast and commercial vehicle, real estate, apartment rental, and employment industries. For more information, visit http://www.DominionEnterprises.com.

 

For additional information, contact:

Vicki O’Neill

Marketing Manager

Phone: 513-705-2211
Email: DSMarketing@getauto.com

Dealer Specialties Introduces Mobile Marketing Solutions

The Mobile Marketing Solutions program is a mobile website and text messaging lead generator for car dealers who want to reach ready-to-buy shoppers. The program delivers an informed and relevant lead to the dealership resulting in a more profitable and faster sale. The launch of this program marks a pivotal point in how dealerships promote their inventory and is easily integrated into an existing marketing strategy.

Cincinnati, OH March 3, 2010 -- Dealer Specialties, a division of Dominion Dealer Solutions and the nation’s largest provider of comprehensive inventory management solutions, websites and marketing tools, today announced the launch of Mobile Marketing Solutions.

The Mobile Marketing Solutions program is a mobile website and text messaging lead generator for car dealers who want to reach ready-to-buy shoppers. The program delivers an informed and relevant lead to the dealership resulting in a more profitable and faster sale. The launch of this program marks a pivotal point in how dealerships promote their inventory and is easily integrated into an existing marketing strategy.

“We are very excited about the addition of a mobile solutions offering for automotive retailers. We are launching an innovative and accountable marketing solution during a time when the industry is evaluating where their marketing dollars are spent,” says Al Hess, general manager of Dealer Specialties sales and operations. “This mobile and lead generating marketing tool is a natural extension to the current line of marketing offerings from Dealer Specialties. We believe our customers will enjoy the simplicity the tool offers, the integration of online and mobile platforms and the overall value our offer will deliver.”

The Dealer Specialties Mobile Marketing Solution includes three options 1) a mobile inventory website, 2) a mobile inventory website with up to four text messaging keywords, and 3) a mobile inventory website with up to eight text messaging keywords – an option for dealerships with a comprehensive marketing strategy who want the ability to track multiple brands, marketing programs and all of its advertising dollars.

Opt-in shoppers realize the benefits of on-demand access to vehicle photos, vehicle details, e-brochures and dealer contact information in a mobile environment according to their preferences. These buyers are willing to build a one-on-one connection that utilizes their phone number and email for more targeted marketing campaigns. The benefit to a dealership in creating a personal marketing list is that it helps enhance long-term customer relationships. The benefit to a consumer to opt-in is that the consumer will receive information more pertinent to his or her interests. And unlike many online marketing efforts, both products are easy to monitor with online access to lead reports and mobile website analytics. “Dealers who want to reach on-the-go consumers who prefer to shop mobile and communicate via texting are encouraged to participate in this program. The mobile and texting demographics clearly point to an opportunity automotive retailers can benefit from today,” says Hess.

For more information about Dealer Specialties simple, powerful solutions and how these tools and industry consultants can benefit your dealership, visit www.dealerspecialties.com.

About Dealer Specialties
Dealer Specialties, a division of Dominion Dealer Solutions, is the nation's leading provider of a comprehensive suite of inventory management solutions, dealer websites and internet marketing. Providing full-serve and self-serve solutions to dealers growing and changing business needs, Dealer Specialties provides real-time inventory updates, and inventory marketing on the industry's largest online distribution network including GetAuto.com, Cars.com, eBay Motors, Craigslist, Vast.com, Google, YouTube and many others.

Dealerships across the country choose Dealer Specialties as their inventory management and marketing solutions provider to ensure the highest quality, accuracy and timeliness of their vehicle inventory from lot to online. For more information, visit www.dealerspecialties.com.

About Dominion Dealer Solutions
Dominion Dealer Solutions helps car dealers attract, retain, and service customers for life. Dominion Dealer Solutions products include: lead generation through IFMG; customer relationship management tools through AVV, Autobase, and @utoRevenue; Web sites through Dealerskins and XIGroup; and specialized data aggregation, management, and reporting services through Dealer Specialties, Cross-Sell, The DataCube, and DataOne Software. These businesses serve more than 60 percent of auto dealers nationwide. Dominion Dealer Solutions is a division of Dominion Enterprises. Learn more at http://www.DominionDealerSolutions.com. Dominion Dealer Solutions is a division of Dominion Enterprises, a leading marketing services company serving the automotive, enthusiast and commercial vehicle, real estate, apartment rental, and employment industries. For more information, visit http://www.DominionEnterprises.com.

For additional information, contact:
Vicki O’Neill
Marketing Manager
Phone: 513-705-2211

Dealer Specialties Launches Twitter Posting Tool

Dealer Specialties is excited to announce a tool that allows posting inventory on Twitter through the company’s recently launched Inventory Manager (IVM) 3.0. Dealers can now send vehicle specials, aged inventory and special discount vehicles to their Twitter followers. IVM 3.0 makes distributing inventory on Twitter simple.

Cincinnati, Ohio  February 9, 2010 -- Dealer Specialties, a division of Dominion Dealer Solutions and the nation’s largest provider of comprehensive inventory management solutions, websites and Internet marketing tools, is excited to announce a tool that allows posting inventory on Twitter through the company’s recently launched Inventory Manager (IVM) 3.0.

Dealerships are embracing social media and understand that being part of the online consumer conversations is increasingly important. Being involved in these conversations involves listening. Once engaged, dealers know what the needs are and are able to provide information accordingly.

As a form of distribution, Twitter has been integrated into Dealer Specialties recently redesigned Inventory Manager (IVM) 3.0. IVM 3.0 was developed for scalability and made the quick-to-market launch of a Twitter posting tool easy. Customers are now equipped through IVM 3.0 to expand their vehicle specials, aged inventory and unique in-stock vehicles directly to an engaged and relevant audience on Twitter.

“Incorporating the Twitter tool into IVM 3.0 is a natural extension to our customer’s already existing data distribution network. The development and execution of the tool was quick and easy,” says Glen Garvin, Dealer Specialties group general manager of product and development. “The combined power of IVM 3.0 and Twitter takes reaching a relevant audience to a whole new level.”

With an established Twitter account, dealers are empowered to select which vehicles to post on Twitter whether it’s their entire used vehicle inventory or specifically identified vehicles. “We recommend choosing vehicles that consumers are talking about, vehicle specials and vehicles that are sought after by a small interest group. Listing your whole inventory in an effort to do an inventory blast is equivalent to spam,” says Garvin.

Obtaining access to the Twitter tool requires a customer only to activate the setting under settings in IVM and add their Twitter profile information. If a customer doesn’t have a profile, creating one is easy. Additional Twitter information can be found at a recent Dealer Specialties blog post.

The Twitter post listing includes vehicle information such as the year, make and model with a shortened URL that takes potential customers to the vehicle details page on GetAuto.com. Marketing messages that describe vehicle uniqueness are encouraged.

“Adding Twitter to the Dealer Specialties distribution network was a seamless integration and an initiative that will provide customers with an opportunity to further engage with their network while creating a new venue for generating increased ROI from a relevant consumer segment,” says Garvin. “Twitter is an online community of actively engaged customers. It’s important to understand the audience, the purpose and ultimately establish rules for engagement. Once in place, it’s time to start tweeting.”

For more information about Dealer Specialties simple, powerful solutions – including social media and how these tools and industry consultants can benefit a dealership, visit http://www.dealerspecialties.com/.

NADA invites auto dealers to “Go to Know.” Dealer Specialties invites them to “Stop and Know.” To find the inventory management solution most profitable for their dealership, auto dealers may visit booth 427 at the NADA Convention and Expo, Feb. 13–15, in Orlando for an on-site demo and to speak with a Dealer Specialties consultant.

About Dealer Specialties
Dealer Specialties, a division of Dominion Dealer Solutions, is the nation's leading provider of a comprehensive suite of inventory management solutions, dealer websites and internet marketing. Providing full-serve and self-serve solutions to dealers growing and changing business needs, Dealer Specialties provides real-time inventory updates, and inventory marketing on the industry's largest online distribution network including GetAuto.com, Cars.com, eBay Motors, Craigslist, Vast.com, Google, YouTube and many others.

Dealerships across the country choose Dealer Specialties as their inventory management and marketing solutions provider to ensure the highest quality, accuracy and timeliness of their vehicle inventory from lot to online. For more information, visit http://www.dealerspecialties.com/.

About Dominion Dealer Solutions
Dominion Dealer Solutions helps car dealers attract, retain, and service customers for life. Dominion Dealer Solutions products include: lead generation through IFMG; customer relationship management tools through AVV, Autobase, and @utoRevenue; Web sites through Dealerskins and XIGroup; and specialized data aggregation, management, and reporting services through Dealer Specialties, Cross-Sell, The DataCube, and DataOne Software. These businesses serve more than 60 percent of auto dealers nationwide. Dominion Dealer Solutions is a division of Dominion Enterprises. Learn more at http://www.dominiondealersolutions.com/. Dominion Dealer Solutions is a division of Dominion Enterprises, a leading marketing services company serving the automotive, enthusiast and commercial vehicle, real estate, apartment rental, and employment industries. For more information, visit http://www.dominionenterprises.com/.

For additional information, contact:
Vicki O’Neill
Marketing Manager
Phone: 513-705-2211
Email: DSMarketing@getauto.com

Dealer Specialties Launches Analyzer Enhancements

CINCINNATI, February 2, 2010 – Dealer Specialties, a division of Dominion Dealer Solutions and the nation’s largest provider of comprehensive inventory management solutions, websites and marketing tools, is pleased to announce the enhanced pricing analytics and appraisal tool, The Analyzer.

The Analyzer provides a more comprehensive evaluation of market vehicle sales performance with a more robust vehicle database. Also included in the Analyzer is an appraisal tool that utilizes current Black Book and NADA pricing guides in evaluating potential incoming trade-ins.  That data is stored for comparison with supply and demand in the local marketplace.

“The automotive industry is in a volatile state and having access to data rich reporting that demonstrates a market’s activity is critical,” says Glen Garvin, Dealer Specialties general manager of product and development. “A major challenge in today’s environment is pricing vehicles competitively amongst other dealerships. The new velocity report helps mitigate risk and empowers a dealer to purchase vehicles based on local market intelligence.”

The Analyzer, which debuted in 2009, provides dealers with powerful inventory analytics, vehicle appraisal and pricing alerts with more than four million comparison vehicles. “With this added functionality, a more robust base of comparison vehicles and automated pricing adjustments, The Analyzer is an incredible value to our customers.” says Garvin. The Analyzer is a transparent enhancement to the recently launched, redesigned Inventory Manager 3.0.

For more information about Dealer Specialties simple, powerful solutions and how these tools and industry consultants can benefit your dealership, visit www.dealerspecialties.com.

 

NADA invites you to “Go to Know”. Dealer Specialties invites you to “Stop and Know” how Dealer Specialties can find the inventory management solution most profitable for your dealership. Visit booth 427 for an on-site demo and to speak with one of our consultants.


About Dealer Specialties

Dealer Specialties, a division of Dominion Dealer Solutions, is the nation's leading provider of a comprehensive suite of inventory management solutions, dealer websites and internet marketing. Providing full-serve and self-serve solutions to dealers growing and changing business needs, Dealer Specialties provides real-time inventory updates, and inventory marketing on the industry's largest online distribution network including GetAuto.com, Cars.com, eBay Motors,  Craigslist, Vast.com, Google, YouTube and many others.

 

Dealerships across the country choose Dealer Specialties as their inventory management and marketing solutions provider to ensure the highest quality, accuracy and timeliness of their vehicle inventory from lot to online. For more information, visit www.dealerspecialties.com.

 

About Dominion Dealer Solutions

Dominion Dealer Solutions helps car dealers attract, retain, and service customers for life.  Dominion Dealer Solutions products include: lead generation through IFMG; customer relationship management tools through AVV, Autobase, and @utoRevenue; Web sites through Dealerskins and XIGroup; and specialized data aggregation, management, and reporting services through Dealer Specialties, Cross-Sell, The DataCube, and DataOne Software.  These businesses serve more than 60 percent of auto dealers nationwide.  Dominion Dealer Solutions is a division of Dominion Enterprises. Learn more at http://www.DominionDealerSolutions.com.  Dominion Dealer Solutions is a division of Dominion Enterprises, a leading marketing services company serving the automotive, enthusiast and commercial vehicle, real estate, apartment rental, and employment industries. For more information, visit http://www.DominionEnterprises.com.

 

For additional information, contact:

Vicki O’Neill

Marketing Manager

Phone: 513-705-2211
Email:
DSMarketing@getauto.com

Dealer Specialties launches the new Inventory Management 3.0

CINCINNATI, January 26, 2010 – Dealer Specialties, a division of Dominion Dealer Solutions and the nation’s largest provider of comprehensive inventory management solutions, websites and marketing tools, is excited to announce the newest version of their industry-leading inventory management tool.

 

Inventory Manager (IVM) 3.0 was completely redesigned to provide more intuitive navigation and create an enriched experience for customers. IVM 3.0 enhancements include one-click access to frequently used tools such as inventory, websites, analytics, Craigslist and eBay; a separate section for dealers who opt to manage their own inventory; extensive user customization options; new marketing functionality; more comprehensive reporting and an engaging new user interface. The company’s pricing analytics and appraisal tool, “The Analyzer”, also received enhancements.

“IVM 3.0 has been redesigned with our customers in mind. Our goal was to provide seamless access to the information dealers need to effectively and efficiently run their business. In addition to the system enhancements and tools, dealers can customize the appearance of their user interface including themes, colors and how information is displayed.” says Glen Garvin, Dealer Specialties general manager of product and development. “These customizations empower dealers to create their own unique screens for data fields and data display - how they want, when they want. The flexibility provides the dealership with control in personalizing their IVM tool.”

New asset management products include adding inventory, taking photos and printing window labels. Joe Kirby, of Edd Kirby’s Chevrolet/Chrysler/Jeep in Dalton, GA says, “The do-it-yourself tools in Dealer Specialties’ IVM, including batch uploads of photos using their DIY camera, batch descriptions make changes fast and efficient.  Add in the ability to upload to Vast, eBay and Craigslist from the same software makes this product well worth the money to us and works without a hitch.”

 

“IVM 3.0 is as easy as it is intuitive. Our dealers have been praising the overall look and power of the site in the beta release and we look forward to the products increasing adoption and usage throughout 2010,” says Garvin. 

For more information about Dealer Specialties simple, powerful solutions and how these tools and industry consultants can benefit your dealership, visit www.dealerspecialties.com.

 

NADA invites you to “Go to Know”. Dealer Specialties invites you to “Stop and Know” how Dealer Specialties can find the inventory management solution most profitable for your dealership. Visit booth 427 for an on-site demo and to speak with one of our consultants.

 

About Dealer Specialties
Dealer Specialties, a division of Dominion Dealer Solutions, is the nation's leading provider of a comprehensive suite of inventory management solutions, dealer websites and internet marketing. Providing full-serve and self-serve solutions to dealers growing and changing business needs, Dealer Specialties provides real-time inventory updates, and inventory marketing on the industry's largest online distribution network including GetAuto.com, Cars.com, eBay Motors,  Craigslist, Vast.com, Google, YouTube and many others.

 

Dealerships across the country choose Dealer Specialties as their inventory management and marketing solutions provider to ensure the highest quality, accuracy and timeliness of their vehicle inventory from lot to online.  For more information, visit www.dealerspecialties.com.  

 

About Dominion Dealer Solutions

Dominion Dealer Solutions helps car dealers attract, retain, and service customers for life. Dominion Dealer Solutions products include: lead generation through IFMG; customer relationship management tools through AVV, Autobase, and @utoRevenue; web sites through Dealerskins and XIGroup; and specialized data aggregation, management and reporting services through Dealer Specialties, Cross-Sell, The DataCube, and DataOne Software. These businesses serve more than 60 percent of auto dealers nationwide. Dominion Dealer Solutions is a division of Dominion Enterprises. Learn more at http://www.DominionDealerSolutions.com. Dominion Dealer Solutions is a division of Dominion Enterprises, a leading marketing services company serving automotive, enthusiast and commercial vehicle, real estate, apartment rental, and employment industries. For more information, visit http://www.DominionEnterprises.com

 

For additional information, contact:

Vicki O’Neill

Marketing Manager

Phone: 513-705-2211

Email: DSMarketing@getauto.com

Park Cities Ford Grosses $50,000+ with Dealer Specialties Tools

"We’ve found great success with Dealer Specialties’ Inventory Management Solution. Using Dealer Specialties, we posted over 2,100 cars on Craigslist, generating over 35 leads daily, 300 monthly credit apps and 40+ sales-grossing over $50,000! Dealer Specialties has the tools to drive continuous results."
Dave Kost
Internet Sales Director
Park Cities Ford, part of Randall Reed Automotive Group

Bridgewater Acura in NJ Ranks #1 in Sales

“Dealer Specialties has taken my business to a new level! The photos are of highest quality and we sell cars without customers stepping foot in the showroom. In partnering with Dealer Specialties, we've ranked #1 in sales through July 2009 and have been the largest certified Acura dealer in New Jersey since 2004!”

Mike Lasko
Used Car Manager
Bridgewater Acura
Bridgewater, NJ

New website makes research easy for auto dealers

Dealer Specialties redesigns their online presence so dealers researching inventory management solutions, website options and marketing tools can intuitively locate what they are looking for. Three categories of information - data collection, inventory management and websites - make the online user experience positive and engaging with access points on all pages to request contact. Interested visitors will also find company information, job openings as well as articles and press releases.

Cincinnati, Ohio (PRWEB) July 27, 2009 -- Dealer Specialties, a division of Dominion Dealer Solutions and the nation's largest provider of comprehensive inventory management solutions, websites and marketing tools, has launched a new and improved company website, www.DealerSpecialties.com.

"Our goal with the new website was to create a simple, easy to use and aesthetically appealing online presence that aligns with our corporate vision while creating a positive user experience," says Al Hess, Dealer Specialties general manager of sales and operations. "Whether researching product options, looking for inventory management options, such as full service or do-it-yourself solutions, job opportunities or company news, the new site includes comprehensive menu options that walk visitors through their research process." The new site categorizes products and services into three main categories: 1) Data Collection for new and used vehicles including VIN decoding with options, photo best practices, and window labels; 2) Inventory Management including features for full service and do-it-yourself options; and 3) Website options detailing website packages, real-time inventory capabilities, a design gallery, and SEO options.

Existing customers will continue to have access to their online Inventory Management account via a direct link accessible from any page on the website.

Dealers wanting more information on lead generation, e-mail marketing and communication, CRM solutions, market intelligence reports and custom DMS data enhancement and delivery should visit the Dominion Dealer Solutions page for a list of company solutions and website links.

About Dealer Specialties
Dealer Specialties, a division of Dominion Dealer Solutions, is the nation's leading provider of vehicle data collection, image generation, window labeling services and inventory management and marketing. Providing both full-serve and self-serve solutions, Dealer Specialties has the industry's largest Internet distribution channel including GetAuto.com, Cars.com, eBay Motors, Overstock.com, Craigslist, Vast.com, YouTube and more.

Dealerships across the country rely on Dealer Specialties to help manage and market their vehicle inventory. Dealer Specialties is a designated supplier of certified window stickers for General Motors, Acura, Honda, Toyota and Lexus; is a Value Added Reseller for the National Automotive Dealers Association; and has built a vast network of the most knowledgeable and responsive service consultants in the USA. For more information, visit www.dealerspecialties.com.

About Dominion Dealer Solutions
Dominion Dealer Solutions helps car dealers attract, retain, and service customers for life. Dominion Dealer Solutions products include: lead generation through IFMG; customer relationship management tools through AVV, Autobase, and @utoRevenue; Web sites through Dealerskins and XIGroup; and specialized data aggregation, management, and reporting services through Dealer Specialties, Cross-Sell, The DataCube, and DataOne Software. These businesses serve more than 60 percent of auto dealers nationwide. Dominion Dealer Solutions is a division of Dominion Enterprises. Learn more at www.DominionDealerSolutions.com. Dominion Dealer Solutions is a division of Dominion Enterprises, a leading marketing services company serving the automotive, enthusiast and commercial vehicle, real estate, apartment rental, and employment industries. For more information, visit www.DominionEnterprises.com.

For additional information, contact:
Vicki O'Neill-Ropos
Marketing Manager
Phone: 513-705-2211

New iPhone App for Mobile Car Shoppers

Dealer Specialties customers benefit from the innovative iPhone application for GetAuto.com, the automotive industry's only online consumer resource providing real-time inventory updates. The iPhone and iTouch application is an on-the-go resource that maximizes consumers' time and provides dealers with a new way to drive business to their store.

National Sales Group adds Key Account Manager

Dealer Specialties, the nation's largest provider of comprehensive inventory management solutions, websites and marketing tools, expands its National Sales Group to include Mark Stringfellow. In his new role, Mark will acquire, manage and retain large dealer group accounts throughout the country.

Upload Vehicles and Photos with On-Demand Impact

Available with any online data services package, the Dealer Specialties self-serve tool enables dealers to collect their own data, upload their own photos, have full VIN decoding for complete and accurate online listing and label details, order and print window labels, change pricing with real-time impact, use the price comparison tool, add marketing messages and more.

The Latest News at Dealer Specialties

Dealer Specialties websites provide dealers with real-time inventory updates, custom site design and optimal search engine results that drive traffic. Websites include an easy to use content management tool allowing for easy to add/modify coupons and specials in addition to reports that track website traffic, leads and conversions.

Dealer Specialties Announces Pricing Enhancements

The Analyzer is a pricing analytics tool that provides dealers with historical vehicle data that empowers them to make vehicle purchasing decisions based on what sells best on their lot. Local vehicle statistics based on supply and demand are factored into the tool's algorithms and purchase recommendations.